Posts

Demarini Listening Blog Post

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For this blog post I chose to do a little research on DeMarini which is a subsidiary of Wilson Sporting Goods Co. The brand is most popular for selling metal bats that are used by players of all ages. As a baseball player I have used both parts of these brands for as long as I can remember. Never having any problems with them, I thought this would give me a good chance to look at their social media to see what others have to say about it. As I came to Linn-Benton to play baseball, we only use wood bats so I haven't been able to use a metal DeMarini bat in a couple years. As time has gone on without using this brand of bat, I thought that consumers would have different views than some may of had in the past. The other cool thing about this brand that made me want to learn about it more was that it was founded in Oregon in 1989. As I have accounts on all major social media platforms I began to look through each one and found that DeMarini is only really big at posting on instagram. A...

Marketing in the News

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Perfect timing has been a big part of my life recently and it happens that for this blog post the timing was spot on. As I was looking through a website for a marketing issue to write about I came across one about avocados. I just tried an avocado for the first time about 2 months ago and it has become something I eat on a daily basis. So, the biggest reason I chose this article is because of my love for avocados. What really stuck out to me at the start was the image that they added. I never thought that such a simple food would have a unique way of presenting it to consumers. Before taking this class I didn’t know about all the details that go into marketing or branding products. What I did know is that leading up to the yearly Super Bowl and during it there are a lot of hot products that get seen by millions. The article explains how avocados from Mexico also known as AFM have taken a different approach in their marketing strategy this year. AFM broke a 6-year advertising streak inv...

My Intro

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       Hey guys, my name is Ruben Cedillo. This is my third year at Linn-Benton and eighth term. I know a lot of the time people only go here for two years but because of covid I got stuck here for a third. As of right now I am a Business Admin major. I chose to enroll in this course because I want to learn more about marketing. One of my best friends just started a company called Vencer so I have been hearing a lot about that and thought that it wouldn't be a bad idea to start learning more about it now. I don't know much about marketing so I'm excited to learn anything thrown my way. The main reason I showed up at Linn-Benton was to come play baseball so that takes up most of my time outside of school. Other than that, I enjoy lifting, golfing, and visiting baseball parks.  Thank you all for allowing me to introduce myself.  I am the second one from the left, also included are some other roadrunners